Avoid the brush off with Oral-B Pro-Expert

Posted by Lipglossiping On July - 1 - 2011

There’s a new toothpaste in town. It’s lean, mean and err not very minty as it happens.  Featuring the revolutionary bacteria-busting ingredient Stabilised Stannous Flouride, this supposed super-paste claims to be all you need to target the oral issues that affect us daily.

It’s taken 15 years of development and 70 scientific studies ahead of today’s launch because this volatile active ingredient has proven difficult to present in a stable, usable form.  That sounds like me before my morning cuppa.

Finally, the bods at Oral-B reckon they’ve nailed it in the form of the new Oral-B Pro-Expert toothpaste which goes on general sale today.  There’s more sciencey stuff behind it about how they managed to stabilise and tame this chemical but seeing as it involves words like polyphosphate, you will excuse me if I skim over those finer details this early in the morning?

The bottom line is that Oral-B Pro-Expert is proclaimed to be the toothpaste to put an end to forced compromises.  Oral-B say that you really can have your whitening, cavity protection, plaque reduction, tartar control, enamel strengthening, sensitivity repair, gum improving and breath freshening all in one tube.  Phew!

I used it for the first time last night and it’s really a little strange!  It feels slightly gritty on the teeth (although I have been promised that it’s 100% non-abrasive) and the taste!  Oh the taste!  It is EXACTLY like the rinse you get at the dentist.  It’s not bad, I actually really like it… but don’t expect that minty zing because this is something altogether quite different!

Oral-B Pro-Expert goes on sale today priced at £3.49 for 75ml


RANDOM

Wordless Wednesday

No time for proper updates today… glad it’s Wednesday so I can do this instead!

January Essentials - Philip Kingsley Elasticizer

In this god-forsaken current climate that we’re all (not) enjoying, my hair is taking a bit of a beating.  Moving from centrally heated houses to …

By Terry's Terry de Gunzburg launches her first fragrance collection

Most of you will be familiar with the premium beauty range from makeup artist Terry de Gunzburg, the SpaceNK staple has had the blogging world …

China Glaze Bogie NOTD

From the Autumn/Winter 2010 Vintage Vixen collection, Bogie (named for Humphrey Bogart) is a must have.  No really, go and buy it NAO! I don’t …

L'Oreal Resist & Shine Titanium in Sorbet NOTD

A NOTD from December, back when my nails were shorter… does anyone else always feel the grass is greener?  Whenever my nails are short… I …

Goodies from the Philippines!

My lovely friend Julia sent me a fabulous parcel of goodies from her local drugstores in the Philippines and I have been dying to play …

Butter London Knackered NOTD

Shapeshifting.  Good or bad?  Would you like to be able to transform yourself from one thing to the next in the blink of an eye?  …

New Year Giveaway update...

Hope you’re having a great Sunday ladies? I’m afraid that I’ve got some bad news about the giveaway.  We’re gonna have to re-ru… KIDDING! I’m …

The Lipstick League – week of 22.7.13

Question of the Week – Do you own any beauty products that you “covet” but never (or rarely) use? Answer: – My most coveted, least-used …

Search for a Simple Star - behind the scenes at Beauty Bootcamp!

The first Friday in October… a brisk morning that was threatening to drop a raincloud on my head as I made my way through Bloomsbury.  …

POPULAR

CLOSED: Competition Time: Givenchy Very Irresistible L'eau en Rose Perfume!

Want to really spoil Mum this Mother’s Day?  Or perhaps you just want to spoil yourself?  It’s ok… I won’t judge… there are plenty of …

CLOSED - Win it! The Body Shop Expert Brush Collection

I don’t know about you, but I woke up this morning with a distinct “Hello Monday morning, I’ve been expecting you…” kinda feeling.  Maybe it’s …

Win a gorgeous "glow" trio with prizes from Urban Decay, New CID, & Arbonne!

COMPETITION NOW CLOSED! WINNER IS: “IZABELLA” (COMMENT #96045) – WINNER HAS BEEN EMAILED!   It’s still January, the MET office have just issued yet another …

Hello? Is this thing on?

Phew, that was a little unexpected. For those of you who haven’t had the misfortune of reading my hand-wringing tweets and woe-ridden facebook updates, let …

Big savings on French Pharmacy brands, win my Escentual.com top picks!

I’m of the firm opinion that for the money, French pharmacy brands offer some of the best solutions for diffcult skin-types. Escentual.com have long been …

Avoid the brush off with Oral-B Pro-Expert

There’s a new toothpaste in town. It’s lean, mean and err not very minty as it happens.  Featuring the revolutionary bacteria-busting ingredient Stabilised Stannous Flouride, …

Win it! 3 EcoTools Bamboo Bronzer Brushes to win!

I’ve written about these before, you know I love them, I want you to love them too! So why not have a go at winning …

FOTD Busting out of the comfort zone!

You may recall my bitter moans last week about how when presented with a rare opportunity to spend an indecent amount of time playing with …

Dear Obesity...

We have been together for over 20 years, our lives so entwined that I’ve never been sure how to live without you.  I would like …

Urban Decay The Black Palette - Photos & Swatches

The soon-to-be-released Black Palette from US eyeshadow maestro’s Urban Decay is an altogether darker affair than the recent Naked set… The Black Palette includes 6, …

  • Categories

  • Archives

  • Admin

  • Ads