Elemis launch FreshSkin, a new range for Teens to Twenties!

Posted by Lipglossiping On April - 6 - 2011

Featuring 9 skincare products with prices starting from just £8, Elemis are looking to plug a gap in the market and bring their reputation for great skincare to a younger audience.

Noella Gabriel, Director of Product & Treatment Development at Elemis describes the range as … “a girl’s first serious skincare regime using high performance ingredients with lightweight textures and beautiful essential oils.”

Products in the range include cleansing wipes, separate day and evening moisturisers, two types of face wash, eye cream, lip balm, face masks and a serum which appears to be missing from the website at the moment.

Make Up Away Cleansing Wipes (25) – £8
Peachy Perfect Gentle Face Wash 100ml – £12
Skin Glow Exfoliating Face Wash 100ml – £12
Softly Softly Daily Moisturiser 50ml – £20
Dreamy Sleep Night-Time Moisturiser 50ml – £22
Tired Eyes Soothing Eye Rescue 15ml – £15
Loving Lips Quenching Lip Balm 10ml – £8
Face Mask Duo deep clean and magical moisture 6 x 7ml – £15

Gemx is kindly going to be test-driving the products on her (more youthful!) skin for a month before giving us her thoughts on the formulations of the new range and how they work for her.

My first impressions are mostly positive with a few doubts thrown in…

I think it’s a shame that Elemis chose to target it so directly to a female audience, I would have preferred to see something more unisex.  Secondly, thinking back to how far my pennies stretched when I was at uni… there are a few products in the lineup that wouldn’t have impressed.  £8 for 25 wipes?  £15 for 6 face masks?  I’m not saying they’re not worth it (I haven’t tried them!) but at that price, I don’t think I would have been inclined to either.  A simple question of economics would have prevented me!

On the flip-side?  I think that £12 and £20(ish) for core skincare items (face wash, moisturisers) is pretty good going from a brand that, let’s remember, is synonymous with some of the most luxe skincare products on the market.

You can buy the range online now from TimeToSpa.co.uk (UK) and TimeToSpa.com (North/South America)

It’s an interesting one, what do you think?


15 Responses to “Elemis launch FreshSkin, a new range for Teens to Twenties!”

  1. Shortiee31 says:

    Along with the price, something that’s been playing on my mind ever since I heard about this range is whether using eye cream in your teens is really necessary?..

    Like or Dislike: Thumb up 0 Thumb down 0

    • Marina says:

      I don’t think you could ever be too young to protect the delicate skin around your eyes :) The range sounds great for the mid teen market xo

      Like or Dislike: Thumb up 0 Thumb down 0

    • Phoebe says:

      You’re never really too young to start… But I doubt most teens will be worrying about eye care. Especially at £15!

      Like or Dislike: Thumb up 0 Thumb down 0

      • Shortiee31 says:

        Thanks for the replies ladies.. Nice to hear different opinions/thoughts!
        I was always waiting till I hit 25+ to use an eye cream.. I think I may consider buying one now ;)

        Like or Dislike: Thumb up 0 Thumb down 0

  2. Phoebe says:

    The price really does put me off, otherwise I’d have jumped to try them. While I think you should invest in products, there are such good moisturisers out there under a tenner, so £20 for only 50ml just doesn’t seem worth it.

    Like or Dislike: Thumb up 0 Thumb down 0

  3. sophie says:

    £8 for makeup wipes? you’ve got to be kidding me! that would pay for half a week’s food, thank you very much!

    Like or Dislike: Thumb up 0 Thumb down 0

  4. Kirsty Simmonds says:

    I was about to go on a bit of a ‘THAT’S SO FLIPPING EXPENSIVE’ tirade, but then I remembered that I’ve bought two NARS blushers in the past week and I’ve spent a stupid amount on products and a MAC brush in the past month. I think if it’s worth it, us students will find the money.

    Like or Dislike: Thumb up 0 Thumb down 0

  5. Lily says:

    I agree that for teens that’s quite expensive. Maybe nice for a treat, but if they really work for you and you can’t afford to top up…pretty awful!

    Like or Dislike: Thumb up 0 Thumb down 0

  6. As well as the expense issue, it doesn’t really look marketed towards teens. I mean, granted, there is nothing more annoying than “omg we ttly relate to teenagers, look at our groovy use of hip slang!”, but things like Soap & Glory will catch my eye before the more clinical-looking packaging here. I’m not entirely sure what they were thinking of, making it so a) expensive for people with a low budget, and b) so ‘formally’ packaged, for lack of a better word, as the main brands I get my skincare products from are Soap & Glory, (fun packaging! puns! good products!) and the Boots’ own tea tree oil based products (cheap!)

    Like or Dislike: Thumb up 0 Thumb down 0

  7. Vijaya says:

    I agree on the price point issue. If you’re marketing to young women, your price should reflect being something attainable to the average college student.

    Like or Dislike: Thumb up 0 Thumb down 0

  8. Ann says:

    As an acne prone 28 year old who wants the highest quality products possible on a very limited budget, this line actually looks interesting and promising to me (though I’m not a fan of the packaging.
    I’d be interested to learn more about ingredients etc. I wonder if that lip balm will be similar to the Elemis Lip Rescue that I fell in love with which costs like £14.

    Anyhow, it’s nice to see a really excellent line releasing a lower priced skincare collection, whether it’s aimed at teens or not.

    Like or Dislike: Thumb up 0 Thumb down 0

  9. There’s some really interesting comments, particularly about the price point.

    I think that (for me), Elemis isn’t a brand that I *expect* to be marketed toward the “average” teen or college student and I don’t think that’s what they’re setting out to do.

    The ‘grown up’ version of Elemis isn’t marketed toward the average adult female either is it? It’s very much a luxe/aspirational brand. I can’t afford to fill my entire skincare routine with products from Elemis but will pick and choose the ones that I really like and will tighten other aspects of my budget to accommodate.

    I expect that’s what will happen with their FreshSkin range…. either that or girls with ponies will buy it ;)

    Like or Dislike: Thumb up 0 Thumb down 0

  10. Gemx says:

    I think they are really pricey for a teenage budget, but for 20′s it’s not bad for a luxury type product. In the past I’ve found that most expensive products I’ve tried always seem too rich for my teenage-esque skin, so it is nice to be able to get a nice moisturiser that doesn’t make me look like an oily monster!
    Some of the range arn’t priced too badly. I already spend £17 on a random day moisturiser in Boots! :)

    Like or Dislike: Thumb up 0 Thumb down 0

  11. I agree with most of the comments about the price, but it is a luxury brand. I spoek a lot more about it on my blog when I posted about this. I think I will definitely purchase this range when I can afford it and run out of the many many skincare products I have already purchased!

    Like or Dislike: Thumb up 0 Thumb down 0

  12. vlisbetht says:

    My son is a fan of elemis sos and the herbal lavender repair mask, but having teenage acne and sensitive skin i was delighted to hear that elemis had launched a teenage range, imagine our disappointment when i saw the offering! they have imediatley excluded a large chunk of the market by the simple choice of packaging to start with… its seems a feeble attempt to cover the teenage younger gap. They could have excelled here as we are both elemis fans. the mens range does not cover my son’s needs, thankfully the womens range is in unisex packaging so he’s not embarrased to use it, although it is costly and was bought for ME!… there is no way… regardless of how good that my son can be persuaded to purchase and use more appropriate products for his skin if the packaging is remotely girly… why did they choose to make it look cheap, tacky and exclusively for girls?… surely in todays day and age they would expect a healthy proportion of their clientelle to be male?

    Like or Dislike: Thumb up 0 Thumb down 0

Leave a Reply

RANDOM

BBLL - Saturday 14th August 2010

~ Phyrra shows you Meow’s Friday the 13th Collection, just in time for Friday the 13th! ~ Louise wonders about the Thierry Mugler wisdom of …

Orly Spring Cool Romance Collection: Prelude to a Kiss NOTD

Orly’s Spring 2012 Collection is out and pays homage to some of the gentlest pastels around.  We’re not talking sweet-shop pastels here, these are the …

Deal Alert: Yotuel teeth-whitening at BuyaPowa for a huge price drop!

There’s nothing more intimidating in the world than a pair of super white teeth, except for perhaps super-white, super-straight teeth and for those of use …

Guerlain Tenue de Perfection Timeproof Foundation Review

Sometimes technology baffles me.  I’m not talking the kind of bewilderment that leaves my Dad staring blankly at the DVD player for hours on end …

Butter London Spring/Summer 2011 - Teddy Girl NOTD

If pastel pinks are your thing, you’re in for a treat! Now… I don’t wanna get too cultural about things (says the lady with the …

NEW YEAR(!) GIVEAWAY 2011 – The Deal…

The next 25 days are going to be packed with goodies galore as a big thankee to you, my lovely readers.  You’ve made every day …

Confessions of a BeneBabe...

I’ve got a treat for you this afternoon, stop that multi-tasking and give me your full attention, like NAO! Remember a few weeks ago, I …

Yaby Freestyle Palette

Another one of my IMATS purchases from earlier in the year was this Yaby Freestyle palette… ‘freestyle’ because it holds any shape of pan in …

M.I.A

Hello! No posts yesterday, none today!  What’s going on? Well… we currently have some house guests who are camping out in my makeup spare room, …

Avon Wonderful Women Competition Entry

In honour of International Women’s Day, Avon invited me to write about the most remarkable woman in my life for their “Wonderful Women” competition… Now, …

POPULAR

CLOSED: Competition Time: Givenchy Very Irresistible L'eau en Rose Perfume!

Want to really spoil Mum this Mother’s Day?  Or perhaps you just want to spoil yourself?  It’s ok… I won’t judge… there are plenty of …

CLOSED - Win it! The Body Shop Expert Brush Collection

I don’t know about you, but I woke up this morning with a distinct “Hello Monday morning, I’ve been expecting you…” kinda feeling.  Maybe it’s …

Win a gorgeous "glow" trio with prizes from Urban Decay, New CID, & Arbonne!

COMPETITION NOW CLOSED! WINNER IS: “IZABELLA” (COMMENT #96045) – WINNER HAS BEEN EMAILED!   It’s still January, the MET office have just issued yet another …

Hello? Is this thing on?

Phew, that was a little unexpected. For those of you who haven’t had the misfortune of reading my hand-wringing tweets and woe-ridden facebook updates, let …

Big savings on French Pharmacy brands, win my Escentual.com top picks!

I’m of the firm opinion that for the money, French pharmacy brands offer some of the best solutions for diffcult skin-types. Escentual.com have long been …

Win it! 3 EcoTools Bamboo Bronzer Brushes to win!

I’ve written about these before, you know I love them, I want you to love them too! So why not have a go at winning …

FOTD Busting out of the comfort zone!

You may recall my bitter moans last week about how when presented with a rare opportunity to spend an indecent amount of time playing with …

Dear Obesity...

We have been together for over 20 years, our lives so entwined that I’ve never been sure how to live without you.  I would like …

Urban Decay The Black Palette - Photos & Swatches

The soon-to-be-released Black Palette from US eyeshadow maestro’s Urban Decay is an altogether darker affair than the recent Naked set… The Black Palette includes 6, …

Avoid the brush off with Oral-B Pro-Expert

There’s a new toothpaste in town. It’s lean, mean and err not very minty as it happens.  Featuring the revolutionary bacteria-busting ingredient Stabilised Stannous Flouride, …

  • Categories

  • Archives

  • Admin

  • Ads