MEZAYA – Water Based Nail Colours

Posted by Lipglossiping On January - 31 - 2010

I received a press release a few days ago alerting me to a store called ToxicFreeBoutique.

To be honest, I didn’t pay much attention to the email.  As soon as I saw the name of the store I was all “yeah, yeah… organic… dull… where did I put the biscuits…”

It was only a few days later at about 2 in the morning, when any normal person would be tucked up in their bed that I remembered the email and opened it up to have a look at what ToxicFreeBoutique was all about.

As it happens, it’s far more interesting than I initially gave it credit for.

They have bath tea bags! Tea Bags! For your bath!  I love it, it’s quirky and cute and I want one.  I love all things ginger (except cats), therefore “phew” has my name written all over it.

The website is kinda sucky (sorry, but it is) but I was well and truly snared when I read the following…

Mezaya water-based nail colours are an innovative concept to traditional polish. If you are used to traditional polishes you will immediately notice some differences.  Mezaya polishes do not have the potent smell usually associated with nail polish.

Wait.. what? Non-stinky polishes? Admittedly, I’m not hugely knowledgeable about nail polishes… I love ’em in a very shallow un-learned way.  But this is news to me!  Not only that, but the day Mr L. doesn’t nag me about the smell painting my nails creates, is the day the world will fall of it’s axis.  This sounds like it would give my ears a welcome rest from his “GOD, that stinks!” declarations.

Of course, I’m sure there are other “health” type benefits from toxic-free nail polish… but meh, whatever… just stop the nagging already.

My 3 favourites from the collection: L-R: Pink Tea, Navy Angel, Big Kisses

They also have some transluscents… but they just annoy me.  If I wanna see my nails, I just won’t wear polish.

I also have to give the company props for the images… it’s nice to see “swatches” of shades next to the product information.  How many times have we been disappointed when a colour has applied NOTHING like how it looks in the bottle?  Too many, that’s how many.

Also… for the love of God.  Tell us!  Is it a cream? is it a sheer? metallic?  There’s honestly not many things that annoy me more than getting home a gorgeous opaque (in the bottle) shade only for it to take about 12 coats to achieve opacity on the nail.  So thank you for including the finishes in the description Mezaya. Kudos.

Something had to go and spoil it though didn’t it… I looked at the price.  £12.95 for a 10ml (not even your standard 15ml) bottle of toxic free polish.  And then they want £3 to post it to you.  £16… for a 10ml bottle.  That’s 26 of your US Dollars… for a bottle of nail polish.  That doesn’t even smell of nail polish 😉

They’re a bit too rich for me, even if they would work better than earplugs.

11 Responses to “MEZAYA – Water Based Nail Colours”

  1. Abbie says:

    the nail polishes sound soo good
    except for the price :(

  2. Ah, I heard about these a while back and contacted the company to ask a few questions, but they seemed pretty busy. I guess they are just establishing themselves.

    I like the idea of cruetly free, but £16 is a lot.

  3. liloo says:

    I am so new to the nail polish scene. When I wear polish, it’s mostly for my toes. I would love a post from you called ‘nail polish 101′ explaining the basics of the terminology of all the different finishes. I know already I don’t like some of the finishes but I don’t what they are called. is it frosty? bah, i don’t know. When it’s some kind of shimmery and you see the traces the brush has done to apply it. thanks for the post. to be honest, i find that it’s the nail polish remover which stinks more than the nail polish itself.

  4. Ally says:

    Lol i just love your posts! You never fail to make me smile/laugh. I love your absolutely honest and pretty critical opinions and that you never hold back!

    I agree, the pricing sucks but i gotta say Pink Tea looks beautiful. Thats all though..i will look and not even contemplate ordering with such ridiculous pricing.

  5. Redtiger21 says:

    They dpo sound nice, but the smell of normal polish doesn’t bother me enough to care lol

  6. desiiGirl87 says:

    that price! (goes to drink some water!)

  7. Justine says:

    Oh gosh, the idea of it being slightly MORE environmentally friendly is nice, but that’s about $32CAD which is … way too much for me to be spending on something I’d only wear on my toes!

  8. Claire says:

    I love the colour of Pink Tea, but I don’t think I could justify spending £16 on a nail polish! Eeek.

  9. Helena says:

    Waaait a second.

    “Our products have not been tested on animals.”
    That seems kinda futile when you scroll down just an eensy bit and see:
    Oh, yeah, but it’s organically tanned and eco-friendly and sustainable!!
    Phrasing is also important: No, it’s not the skin of a lamb. It’s a rug-thing for YOUR baby.
    Why it’s sold alongside nail polish, I don’t know.
    P.S. Your links are broken. Like my brain.

    • That does seem rather silly. Sorry for the broken links, you may have noticed this is a pretty old feature? They must have changed the URLS. Thanks for commenting!

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