Well, I watched it and I’ll confess to a bit of a shiver.  I don’t even fancy Brad Pitt but it did gave me a little thrill down my spine – I think it’s the atmospheric lighting more than anything to be honest.  I watched it again… well, three times actually.  There’s nothing wrong with it per se…

But the thing is…

WHAT’S HE SAYIN’?????

Seriously, I’m transported back to the first time I tried to comprehend Ferdinand de Saussure’s system of sign analysis… and the second time, and then every time subsequently until I gave up and decided that only losers got first-class honours degrees anyway 😉

Can someone please translate for me*?  I’m not even joking.  Where’s the pretty ladies in pretty dresses?!

* if it takes you more than 15 seconds to explain it to me, we’ve all failed


28 Responses to “Brad Pitt: “My luck, my fate, my fortune” (£4.32m from Chanel allegedly)”

  1. Sophie says:

    Frankly I couldn’t give a damn what he’s saying, as long as he looks like that while he’s saying it 😉 it’s a completely ridiculous, pretentious advert, but damn he looks good!

  2. Robyn says:

    He is SAYING. “I love you because you smell nice. And every lady wears Chanel No 5 so you’re everywhere. AND I WANT TO BUM YOU.” That’s what I got from it. Or something.

  3. Oh!!! Thank u soooo much!! I think its a total fail..and I dont even like him or what he says and I dont get the concept. I really cant believe Chanel did this :-S
    And dont get mw wrong I think he’s a good actor and I love Chanel but the combo although it’s original..its not good..a all!

  4. Tass says:

    I haven’t seen the ad yet I just wanted to say I HATE SAUSSURE

  5. Soraya says:

    I can’t watch it, Brad Pitt makes me feel physically ill. I’m sure I’m alone but I can’t be lusting over a man that matches his hairstyle to his girlfriends…..

  6. Dana says:

    Was he actually trying to deliver a message then? all I heard was blah blah pretentious crap blah blah, but as soon as I saw it I thought hmmmm, a man advertising a womans perfume, thats going to confuse some people, and lo and behold I was in boots today and overheard a customer asking the assistant if she could smell the chanel no 5 for men that brad pitt was advertising.

  7. Leah says:

    What a load of pretentious old toss. Cringe! For that money he could have at least had his shirt off, hehe.

  8. Shortiee31 says:

    Hmmm… Since he grew his hair I have totally gone off him! 😐

  9. Georgie says:

    Well, you’d think my Masters in Literature would be useful here, and that it might aid me in discovering some deep insights. Clearly i’ve wasted 5 years of my life and about £35,000; i cant even suss a bloody fragrance ad. Unless… yes! It’s utter bull***t!!

  10. Mollance says:

    I thought he’s morphing into Guy Pearce.

  11. Trimperley says:

    Bring back Carole Bouquet

  12. I think he’s trying to tell us his beard itches. Poor bastard.

  13. Wordbird says:

    Have you noticed his cheeks look oddly matt?

  14. Phoebe says:

    Do perfume adverts ever make sense?!

  15. Jools says:

    Hoorah I am not alone in not having a clue what he was waffling on about :0)

  16. Omg. I can’t believe no one had anything positive to say about him. I mean, it’s Brad Pitt! He’s yummy to the bone! Plus he has the most gorgeous girlfriend in the world; there must be something about him, right?

  17. Jenni says:

    What a load of rubbish. I think btw Chanel now markets Chanel 5 as a unisex fragrance. That’s the intention.

  18. Oh dear. And he didn”t even make an effort to really act, did he?

    Does that mean this is now a male perfume, or are we women supposed to buy it because we’re lusting over ze Brad?

  19. Sydney says:

    Not sure how I feel about the advert.
    On one point, not a massive fan of him and I think he does not look overly handsome in this. On another point ERMERGERD his voice. That, ladies and gentlemen (but mostly ladies) is the only selling point.

  20. lesr says:

    assuming the luv of his life wears Chanel no 5, he must mean that wherever the journey of his life takes him she will always be there. she’s who is his luck his fate his fortune. (could possibly mean a mother or grandmother as well whose memory he will always take with him- hence he may not be trying to look handsome at this point)

  21. xiao says:

    oh, oh! did you see the sequel?

    THE STORY CONTINUES –> http://www.youtube.com/watch?v=9UvVmMamNgE

    (guffaw)

  22. katie says:

    I felt myself cringe through the whole commercial. Embarrassed for BP and Chanel.

  23. Walter Tonetto says:

    The chiaroscuro lighting is superb, and the declamation has the gravitas we associate with another age, when poetry still came easily. The final shot could have been done much better, though; there is something not quite right there … of course, overall, the aesthetics of this are totally screwed up: how can something as trivial as a perfume connect to metaphysical longings … greatness sustains oxymorons, but not faux-art trivia. But fine acting, Mr Pitt, notwithstanding those final shots…

  24. Fiona says:

    It’s a reference to a Shakespeare sonnet.

  25. Jesse says:

    it’s about someone that he has known in a past, and how everytime he reincarnates he is fated to meet that soul again. it’s about spiritual destiny.

  26. Red Lippie Love says:

    I hate to say this but he’s looking more & more like Billy Ray Cyrus as he ages, not a good fate or fortune. No Bueno.

Leave a Reply

RANDOM

E.L.F – Mineral Boosters in Tinted & Shimmer

I received these two boxes of E.L.F’s new Mineral Booster through the post the other day courtesy of PR and my interest was piqued.  I …

Exclusive! Behind the scenes with Michael Kors and a very special giveaway

I’m delighted to be able to bring you an exclusive behind-the-scenes video today, featuring one of the most well-loved names in fashion. Michael Kors is …

Sleek Oh So Special Palette: Yeah, you might *need* this one

£6.49, Superdrug… if you’re lucky.  If you’re not so fortunate… there’s always the Sleek website or eBay but if you know you’re going that route, …

The “Swish” Factor? Pantene Pro-V NEW Aqualight Range

With my fine hair, I’ll happily admit that I don’t always use conditioner.  I love how conditioner makes my hair feel smoother and softer, but …

Wet n’ Wild Color Icon Trio Eyeshadow: Silent Treatment

Continuing with my Wet n’ Wild palettes, today’s show is Silent Treatment.  I knew I’d like this one but well, this is just silly beautiful. …

Beauty most... torturous?

God, I love a beauty gimmick. In reality, I generally hate them… but it’s the promise of pure innovation that I just can’t resist! It …

FitFlop Mukluk Boots - Work out without working up a sweat?

Toning is something I’m pretty concerned with at the moment.  A very low calorie diet will do more than simply burn fat… there’s a certain …

Estee Lauder Autumn 2011 Modern Mercury - Graphite Liquid Eyeliner

Estee Lauder’s Autumn 2011 collection goes by the name Modern Mercury and includes three limited edition Pure Color Liquid Eyeliners in a trio of metallic …

Staying Perfect with Boots No7

Whenever I buy from Boots No7, I feel like I’m taking a bit of a gamble.  Each purchase I make tends to polarise my opinion …

The Lipstick League - Week of 13.1.14

Question of the Week: So tell the truth, how do you REALLY feel about Radiant Orchid? Answer: Couldn’t give a shiny shit to be honest. …

POPULAR

CLOSED: Competition Time: Givenchy Very Irresistible L'eau en Rose Perfume!

Want to really spoil Mum this Mother’s Day?  Or perhaps you just want to spoil yourself?  It’s ok… I won’t judge… there are plenty of …

CLOSED - Win it! The Body Shop Expert Brush Collection

I don’t know about you, but I woke up this morning with a distinct “Hello Monday morning, I’ve been expecting you…” kinda feeling.  Maybe it’s …

Win a gorgeous "glow" trio with prizes from Urban Decay, New CID, & Arbonne!

COMPETITION NOW CLOSED! WINNER IS: “IZABELLA” (COMMENT #96045) – WINNER HAS BEEN EMAILED!   It’s still January, the MET office have just issued yet another …

Hello? Is this thing on?

Phew, that was a little unexpected. For those of you who haven’t had the misfortune of reading my hand-wringing tweets and woe-ridden facebook updates, let …

Avoid the brush off with Oral-B Pro-Expert

There’s a new toothpaste in town. It’s lean, mean and err not very minty as it happens.  Featuring the revolutionary bacteria-busting ingredient Stabilised Stannous Flouride, …

Big savings on French Pharmacy brands, win my Escentual.com top picks!

I’m of the firm opinion that for the money, French pharmacy brands offer some of the best solutions for diffcult skin-types. Escentual.com have long been …

Win it! 3 EcoTools Bamboo Bronzer Brushes to win!

I’ve written about these before, you know I love them, I want you to love them too! So why not have a go at winning …

FOTD Busting out of the comfort zone!

You may recall my bitter moans last week about how when presented with a rare opportunity to spend an indecent amount of time playing with …

Dear Obesity...

We have been together for over 20 years, our lives so entwined that I’ve never been sure how to live without you.  I would like …

Urban Decay The Black Palette - Photos & Swatches

The soon-to-be-released Black Palette from US eyeshadow maestro’s Urban Decay is an altogether darker affair than the recent Naked set… The Black Palette includes 6, …

  • Categories

  • Archives

  • Admin

  • Ads