50s Inspired? Dove, are you being shit on purpose?

Posted by Lipglossiping On November - 12 - 2012

I received a press release at the end of last week announcing a retro-inspired set of Christmas goodies from skincare brand, Dove.

“Oooh!” I thought, as I clicked to open the email for a better look.

“Oh.” I said, as the email revealed nothing of the sort.

Am I missing some crucial piece of retro-evidence here?

What in the name of full-skirted, fedora-wearing, seemingly wholesome, nothing-to-do-with-the-fifties kind of fuckery is this?

Just in case you thought I imagined it… let me indulge you with Dove’s idea about what these sets are supposed to represent…

Beauty lovers are in for a treat this Christmas as Dove launches a stunning Christmas gift collection with packaging inspired by the fabulous fifties, marking the era in which the beauty brand first launched.

In a throwback to those glamorous days, Dove is launching a beautifully packaged range of indulgent and nourishing necessities.

Sorry Dove, but sticking a tiny slightly 50s-inspired illustration on the part of the packaging that you THROW AWAY within two seconds of opening the gift, does not a 50s-inspired gift make.

Just so we’re clear.  LAZY.


15 Responses to “50s Inspired? Dove, are you being shit on purpose?”

  1. Megan says:

    This properly made me laugh! You have such a good way with words :) I really had to hunt for the retro illustration. I think these will sell, but I doubt it’ll be because of the packaging.

  2. Hollie says:

    What the?! This is not 50s in the slightest. It’s not even 60s or 70s 0r 80s. It’s just plain.

  3. Sophie says:

    Haha what on earth! How lazy. Do they perhaps mean that the bottle shapes are the same as they were in the 50s? I’m grasping at straws here…

  4. ShyGirl says:

    Your post made me laugh out loud! Hope the products are not expired. You know, retro = outdated? 😉

  5. Nazneen says:

    At times like this, I really wish I could raise one eyebrow.

  6. Bellyrockin says:

    I love anything 50s, and can see nothing even vaguely 50s in that picture

  7. Julianne says:

    This is hilariously lazy. This stuff just doesn’t fly now that there are so many brands who actually put time and money into making their products look beautiful.

  8. Gauri says:

    Absolutely ♥ your blog! Following you now!! Follow me back??

  9. Kelly says:

    HAHAHHAHAHAHAHAHAHah! I got that too and was perplexed by the fuckery.

  10. ROFL!!! Stoopid Dove. It would have been the easiest thing in the world too, a nice set of gift soaps in boudoir-y packaging, maybe with a ribbon or a black tassel or something a bit fancy. Why the hell I am not in charge of marketing for EVERYBODY I don’t know.

  11. Kelly says:

    erm yeah, sooooo 50’s

  12. loobylou14 says:

    Tiny wee slightly 50s looking illustrations on the bits you throw away does not equal “packaging inspired by the fabulous fifties”. Don’t know why they would even bother.

  13. Wordbird says:

    And you know what’s really stupid? Dove gifts are really good and most people are glad to get one. Yes, they’re unimaginative but you know what, the deodorant/showergel/soap bar/ frilly shower puff thingy combo is a blooming winner! I had one from my godmother and it was a really good prezzy. I used the lot up. Because sometimes you need boring and dependable presents. Kind of the beauty version of socks. And a damn sight better than some presents I’ve had (yes, I’m looking at you, ex-boyf who gave me a socket set).

    So making them rubbish by adding a naff wannabe 50s pic just undermines the classic, simple Dove giftset and points out that Dove would really like to be Soap and Glory. Oh dear. We have witnessed the birth of a phenomenon: the brand crush. Kind of like a girl crush but waaaaaaay less groovy.

  14. Sydney says:

    God I love your honesty! Brilliant post.

  15. Iva says:

    I stumbled across your blog and this post just made me addd you to my favourites. …’ What in the name of full-skirted, fedora-wearing, seemingly wholesome, nothing-to-do-with-the-fifties kind of fuckery is this?’ …hilarious! You rock;) thanks for the honesty I’ll be checking back regularly :)

Leave a Reply

RANDOM

Feel Unique’s great BIG Facebook giveaway!

Two facebook-related freebie thingamibobs in 24 hours?  We must be approaching the season of goodwill or somefink! You have until the 14th November to bag …

The Art of Christmas Gifting 006: Kate Spade for RMK (Base Make-Up Kit)

If you’ve ever wanted to explore the world of Asian base makeup, now would be a rather magnificent time to indulge. This limited edition Kate …

Bedcrumb - Self Indulgent Loveliness!

Bedcrumb is a wonderfully flirty, young brand from designer/illustrator Heidi Cannon.  Spending more than five minutes browsing her site leaves my fingers twitching at my …

Clarins Instant Definition Mascara in Intense Plum

I don’t know if I’m just naturally stupid or if it’s developed with age but I only realised this week that prunes… you know those …

Tuesday Poll

From the lovely Karen’s Makeup and Beauty Blog!  Should *really* have been done on a Monday, but I’m rubbish. 1. Mood: A little defeated, a …

Birthday Nails featuring Urban Decay and Color Club!

I’m not sure if I’ve mentioned it once or twice already but did you know I turned 30 yesterday? 😉 I had a marvy day …

SpaRitual: Circle of Life NOTD

From their Spring 2011 Collection, this is SpaRitual: Circle of Life A very bright, blue creme which benefits from a top coat to boost the …

Sarah McNamara Miracle Skin Transformer Face SPF20 Spotlight

I don’t know about you, but whenever I hear about a new all-in-one face base, I get very hopeful at the thought of being able …

Dior One Couleur Extreme Eyeshadows

Back in December, I went a little Dior crazy.  I couldn’t sleep, I couldn’t eat… (stop laughing) Anyway!  I was a woman possessed obsessed with …

There won’t be any posts today…

…because it’s mine and Mr. L’s Wedding Anniversary! He wants to know if bank robbers have to serve as many as 6 years (or um, …

POPULAR

CLOSED: Competition Time: Givenchy Very Irresistible L'eau en Rose Perfume!

Want to really spoil Mum this Mother’s Day?  Or perhaps you just want to spoil yourself?  It’s ok… I won’t judge… there are plenty of …

CLOSED - Win it! The Body Shop Expert Brush Collection

I don’t know about you, but I woke up this morning with a distinct “Hello Monday morning, I’ve been expecting you…” kinda feeling.  Maybe it’s …

Win a gorgeous "glow" trio with prizes from Urban Decay, New CID, & Arbonne!

COMPETITION NOW CLOSED! WINNER IS: “IZABELLA” (COMMENT #96045) – WINNER HAS BEEN EMAILED!   It’s still January, the MET office have just issued yet another …

Hello? Is this thing on?

Phew, that was a little unexpected. For those of you who haven’t had the misfortune of reading my hand-wringing tweets and woe-ridden facebook updates, let …

Big savings on French Pharmacy brands, win my Escentual.com top picks!

I’m of the firm opinion that for the money, French pharmacy brands offer some of the best solutions for diffcult skin-types. Escentual.com have long been …

Avoid the brush off with Oral-B Pro-Expert

There’s a new toothpaste in town. It’s lean, mean and err not very minty as it happens.  Featuring the revolutionary bacteria-busting ingredient Stabilised Stannous Flouride, …

Win it! 3 EcoTools Bamboo Bronzer Brushes to win!

I’ve written about these before, you know I love them, I want you to love them too! So why not have a go at winning …

FOTD Busting out of the comfort zone!

You may recall my bitter moans last week about how when presented with a rare opportunity to spend an indecent amount of time playing with …

Dear Obesity...

We have been together for over 20 years, our lives so entwined that I’ve never been sure how to live without you.  I would like …

Urban Decay The Black Palette - Photos & Swatches

The soon-to-be-released Black Palette from US eyeshadow maestro’s Urban Decay is an altogether darker affair than the recent Naked set… The Black Palette includes 6, …

  • Categories

  • Archives

  • Admin

  • Ads