Olay Big British Beauty Poll – The Results Are In!

Posted by Lipglossiping On December - 6 - 2012

Back in October, I posted about the return of the Olay Big British Beauty Poll which sampled an impressive 4,400 women via the brand’s facebook page.  The aim of the poll was to gather an up-to-date understanding on women’s thoughts about beauty, skincare and the industry in the current economic climate.

Read on, because it unveiled some interesting and rather surprising insights!

olay big british beauty poll

Figures reveal that women are spending LESS on beauty today than we were two years ago – understandable really, while the economic climate is still so vulnerable – but at 15% less, that’s a significant reduction!  What makes this all the more interesting is that the Olay Big British Beauty Poll revealed that despite the numbers proving otherwise, we still think that we’re spending more on beauty than we were in 2010!  Infact, a massive 41% of women said they felt that their spending had increased.  How strange!

Jasmine Birtles, broadcaster, financial expert and founder of Moneymagpie.com has an interesting take on this phenomenon: ’This perception gap shows how much tighter money is for most people and how our money isn’t going as far as it used to, women think they’re spending more on beauty but they’re actually spending less…’

However, there are still some products we’re not giving up without a fight…

Skincare is the main area in which we’re not so keen to tighten our belts.  Gone may be the days of splurging £100+ on anti-ageing creams, but women are fervidly searching for the biggest bang for their buck and investing heavily in high-street skincare like Olay Regenerist Wrinkle Relaxing Complex (£29.99), a not insignificant price point when you consider that 79% of women polled said that they wouldn’t be prepared to spend any more than £30 on an anti-wrinkle cream – even if they thought the product was working well!

When it comes to makeup, with 35% of the votes, the trusty mascara came out on top as the one make-up item we can’t live without, closely followed by foundation at 31%.  Shamefully only 11% of you voted for lipstick, and even worse, poor old nail polish was thoroughly dispensible with a paltry 2.8% of the vote!

Ludicrous, I’ll swap you a mascara for a nail polish anyday!  Ok, well maybe if you throw in a lipstick too…

What do you think about the perception that we’re spending more on beauty… when we’re actually spending less?!

* this is a P&G/Olay sponsored post


It’s been two years since the results of Olay’s first Big British Beauty Poll were published, and in beauty years, that’s practically forever!  Gauging public attitudes about how we view the notion of beauty revealed some fascinating insights: Audrey Hepburn was (perhaps unsurprisingly) named as the most iconic beauty of all time, while the poll also revealed that we might not be as keen to jump on the cosmetic injections bandwagon as we once were – a case of too many frozen foreheads on the telly?

Now it’s time to do it all over again!

Olay are launching the Big British Beauty Poll #2 to coincide with their 60th anniversary, and this time – it’s bigger than ever!  The brand want YOUR opinion on everything from skin-care to makeup, hair colour to hair-removal and everything in between. It’s time to have your say.

And this is how you do it….

1. If you’re female and aged over 18 years, simply visit www.facebook.com/beautyRecommendedUKandIreland and become a fan.

2. The Olay Regenerist Big British Beauty Poll will be open to entries from Thursday 4 October at midday to Thursday 1 November 2012.

3. If you complete the poll, you will automatically be entered into a free prize draw to win one of three x £1,000 cash prizes plus a set of Olay Regenerist’s three “hero” products: 3 Point Treatment Cream, 3 Point
Super Serum and Night Renewal Elixir (regardless of the responses).

4. If you then go on to share the poll with a friend on Facebook, you will also be automatically entered into a further prize draw to win one of three x £500 cash prizes.

For full terms and conditions and to read about the competition disclaimer, please visit www.facebook.com/beautyRecommendedUKandIreland

 

* this is a P&G/Olay sponsored post

July Product Loves (vol. 533493492)

Posted by Lipglossiping On July - 12 - 2012

Or is it vol. 533493491?  With over 2250 posts under my belt, you can appreciate that I’ve loved and fell out of love with all manner of things, such is the fickle nature of beauty and such is the fickle nature of “ooh shiny”.  I’m always reticent to admit to Holy Grail products because I’m not really the kind of person to stick to one thing for life (except perhaps for Mr. L and Boost bars).  If I repurchase something, that’s pretty damn good going when there’s all manner of other lovely things that promise the earth and deliver about 2 continents worth instead.  As beauty lovers, we’ve grown to expect a certain amount of over-selling when it comes to product claims and I guess that’s why blogs are so useful, they simply provide the experiences of peers who generally have the same expectation levels as yourself.

With that in mind, these are the things that I’ve been currently loving long time.  Well, about two weeks – which, in the coquettish world of beauty, is literally, forever.

1). Calling all mermaids!  VOYA Ritzy Spritzy* hails from the salty depths, quite literally!  The hero ingredient to this refreshing toner is hand-harvested seaweed, packed with vitamins B1, B2 and B12 (sounds like Bananas in Pyjamas), plus polysaccharides and alginates, all of which combine to offer a tonic that delivers a moisturising, oil-free formula.  I’m an toner-nut and after using it continuously for a week in-place of my usual variety, this one is particularly efficient in cooling the skin, making it a great holiday choice for those jetting off to far-flung beaches. £23.00 from Look Fantastic.

2). Hello Glow! Hello indeed to this budget-friendly alternative to a particularly well-known Dermalogica favourite!  If you’re a Daily Microfoliant addict, you might want to give Hello Glow‘s Whitening Plus Facial Polish* a spin.  Released just last month, the powder formulation mixes with a little water to create a mildly exfoliating paste that leaves my skin feeling incredibly soft.  It contains a 100% natural blend of coconut milk powder, potato starch, milk, honey, rice and essential oils and is suitcase friendly too! £9.99 from RoseLinkUK.

3). It wouldn’t be Summer without a fresh, summer fragrance to distract myself from the necessity to build a replica Ark and Prada’s Infusion d’Iris offers maximum distraction.  A classic, green scent which despite the name offers a more sensual, woody edge than I’d expect.  The floral is clearly there, along with a burst of Italian-inspired citrus zings that never smell too sharp but it’s the drydrown that leaves my mouth watering in it’s pure cleanliness that leaves me feeling like I’ve just stepped from the shower (minus the cheap soap!).  A perfect balance of floral, fresh and woody that simply works very nicely on my skin.  From £40.00 at Debenhams.

4). From one classic to another, in the form of Trilogy’s Certified Organic Rosehip Oil, which I purchased as a little moisture-booster to my current skincare routine.  I use it while my skin is still wet from the shower (water really makes my skin feel tight), and massage it in to my elbows, knees, heels and any little eczema patches that have flared up overnight – what’s left on my hands after this, goes straight on my face.  In the winter, I may use it more often but a couple of times a week at the moment is enough to keep my skin supple and happy. £16.50 from Boots.

5).  Another one for the holiday bag is Laqa & Co’s Nail Pen in Incestuous*.  Hate the name, love the colour!  This muted lavender nail pen is one of those products that you think will never work.  Nail polish in a pen?!  But work it does… though I discovered that painting with your “wrong” hand is significantly more tricky than when using a regular polish brush – it’s just like writing or drawing with your weak hand!  The polish dispenses easily and is fluid enough to work with without too much fuss.  5ml for £11 makes it an expensive option, but it’s great for travel and is a real conversation starter as I discovered on the train the other day! £11 from PowderRooms.

6). There’s lots of classics on my list today and Olay’s Classic Care Nourishing Beauty Fluid (Sensitive) is perhaps the consummate defintion of the word.  My day moisturiser recently ran out, and being on a no-buy meant that I had more chance of a sunny day than guiltessly hot-footing it to the Elemis counter, so I settled for Asda instead and picked up this one to tide me over.  I actually meant to pick up this one but couldn’t find it on the shelves.  That being said, it’s doing a sterling job at leaving my skin feeling hydrated with a non-greasy finish.  I’m not sure I’ll repurchase, because I’ll hopefully be off my no-buy when this one runs out and I’ll try and pick up the one I meant to get next time.  Still, £4.69 from Boots – mustn’t grumble!

7). Can you tell I’m not going on holiday until September?  My goodness am I packing in these travel essentials this month!  The St. Tropez Bronzing Gel* is a great option for pasty legs that demand a streak-free finish!  Creams are all well and good but this dark gel will ensure you leave no patches un-tanned!  Combine it with an applicator mitt and really work the formula into your skin to ensure an even tan.  I like the gel formula because it looks a bit scarier, thus making me less complacent with my application – it’s all in the mind folks and this one just makes me work harder (in a good way!). £21.99 from Boots.

8). Last but by no means least!  Benadryl Allerfy Relief (Acrivastine) keeps both myself and Mr. L free from hayfever.  I’m fortunate to only suffer from mild symptoms but when the pollen count reaches the top of the charts, I reach for one of these and it knocks all symptoms on the head within half an hour.  I do sometimes have to take another tablet later in the day and they’re not the cheapest (I don’t think you can get generic versions) but they’re the best I’ve found for controlling the summer sniffles!  £3.80 from Tesco.

What are you loving so far this month?

* press sample

Olay launches the PROFESSIONAL range in the UK!

Posted by Lipglossiping On June - 22 - 2011

When a well-known skincare brand announces that it’s bringing out a professional line with professional results, it’s a point of interest.  When well-known skincare brand points out that its results are backed by a long-term, independent clinical study that’s been published in the British Journal of Dermatology – it’s a point of slightly more significant interest.

Introducing, Olay Professional.

You can keep your Thandie Newtons, show me the clinical studies!!!  Though to be fair, better dumb ‘em down a bit, I only got a C in my GCSE Double Award Science.

The study involved a panel of women aged between 40-65 who tested the regime over a 6 month period against a leading anti-ageing prescription ingredient.  The study showed that the new Olay Professional range was as effective as the prescription ingredient, Retinoic Acid (the most powerful form of Vitamin A) at reducing the appearance of wrinkles.

If you want to find more about this study, there’s an article on cosmeticsdesign.com that you may be interested to read.

POP-UP SKIN CLINIC!

In celebration of the launch, Olay will be opening the doors to a temporary clinic where you’ll have the opportunity to pre-book for a free one to one consultation with a skin expert from the world of dermatology.

The Olay Professional Clinic will be open to the public for three days only (28-29 June and 1 July 2011) at 18 Maddox Street, Mayfair, London from 10am-5pm.  If you don’t want to pre-book, you can still drop by to receive a product demonstration by an expert beauty consultant, and relax in the lounge with an anti-ageing “mocktail”.

To book, call the Olay Professional Clinic booking hotline on tel: 0207 611 3770 and register your details.

Olay Professional went live on the Boots website today on a strictly limited pre-sale basis with only 300 Olay Professional Anti-Wrinkle Kits available for purchase and I hear that over 7000 women signed up for the pre-sale.  Scary stuff!

The full, nationwide launch is scheduled for August.

Do you feel like you’ve seen it all before or are you more likely to be interested by products marketed around the results of their clinical trials?

RANDOM

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