B. stands for beautiful but it reveals an ugly truth…

Posted by Lipglossiping On February - 1 - 2013

b-not-for-darked-skintones-superdrug1

It’s been brought to my attention by BeautyPulseLondon that the new B. range at Superdrug offers no base products for darker-skintones.  When Natalie first relayed her disappointment, I thought she must have been mistaken – I haven’t seen the products in person myself and simply assumed that a brand who openly boasts…

We’re here to give every woman the knowledge and tools to feel her most beautiful every day*.

Would never make such a ridiculous oversight.

Despite offering an impressive range of no less than five foundation products, the colour swatch shown above (taken directly from their website, HTML Code: #DCB18E) is as dark as it gets from an extremely limited five shade range.

Think on this….

It’s 2013, you’re a dark-skinned woman living in a multi-cultural society that likes to pat itself on the back for its tolerance of diversity and celebration of multi-ethnicity AND YET… AND. YET.  You can’t buy a foundation from one of the biggest and newest cosmetic lines at one of the UK’s largest high street beauty retailers?

Just how long is this bullshit going to continue?

* taken from their about page here


New skincare & makeup range B. launch at Superdrug

Posted by Lipglossiping On January - 31 - 2013

In recent years, Superdrug have been ahead of the game with some great budget beauty launches. From MUA Cosmetics to FashionistA, Look Beauty to Accessorize, there’s always something new to check out with the confidence that our wallets won’t suffer too heavily as a result.

The latest beauty launch at Superdrug is from a brand simply titled B., a name which I’m certain will ensure a total nightmare when it comes to searching the web for products and reviews.

The range is comprehensive and includes face products, nail polish, and skincare.  Don’t be fooled into thinking this is just a tween brand either… a quick look at some of the skincare products tells me that they’re casting a much, much wider net over their potential audience with products ranging from B. Quick 4-in-1 Cleansing Wipes to B. Flawless Targeted Wrinkle Filler which you choose according to your “skin phase”.

New skincare & makeup range B. launch at Superdrug

A small selection of the colour cosmetics currently available from B.

When it comes to colour, the brand are set to make an impact on our cosmetic bags.  Not afraid to keep up with the competition, the brand will be offering their own BB Cream, Colour Corrector, Pure Micellar Water, Gel Eyeliner, and a full range of foundation and primers.  Each store will have a trained point of sale personnel to advise consumers on making their choices from this new brand and I for one, cannot wait to see the feedback on this new high street addition.

Have you spotted anything from the new range that takes your fancy?

The new range lands instore at Superdrug from the 1st of February, is available to buy online now (and is also available to view online at bisforbeautiful.co.uk)

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